The Street Team worked with RWD create a unique event that would engage a young influential Savvy consumer
The idea: Merge Basketball, Music, Gaming and Social Media together & get people playing NBA2K14 Socially.
Quick stats
- 500 Guests
- 8 Celebrity Teams
- 2x DJS
- 1 Basketball Freestyler
- 1x Host
- 1x Beatboxer
- 5 x Cheerleaders
- 14 Event Staff